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This web site states the following, "The Pacific Alzheimer Research Foundation PARF is a non-profit organization devoted to supporting research into the causes, prevention, and treatment of Alzheimers disease and related dementias." We noticed that the web page also said " Our mission is to eradicate these illnesses by assisting scientists whose aim is to achieve this objective." It also said " 8220;Devoted to supporting research into the causes, prevention, and treatment of Alzheimers disease and dementia." The header had alzheimer disease research as the highest ranking optimized keyword. It is followed by canadian, canada, and researchers which isn't as ranked as highly as alzheimer disease research. The next words parf.ca uses is funding. donate was included and might not be viewed by search parsers.